Hi, I’m Susan, and I’ve been working in the fashion and personal branding industry for over 25 years.

I absolutely love what I do. I get to work with some of the smartest and most interesting business people in Toronto (what I call business superstars), helping them define their visual identity and excel in their careers.

In the last 5 years, a new work world has emerged. With work from home, hybrid work environments, and back-to-office mandates, how to dress for success in your role has become more difficult to define.

You’ve put in the work to get where you are, and your resume shows what you’ve achieved. But if you’re not aligning your visual identity with your resume, you may be missing out on opportunities for career growth. By defining your visual identity, you’re able to establish yourself as a leader and clarify your goals and intentions.

So how do you do this?

My approach is simple—I’m here to listen first. Building a relationship with you and learning where you’re at in your life is key to understanding what your personal and professional goals are. Once we define what you are trying to achieve, we can create a plan to help build and enhance your confidence through your wardrobe.